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LEFT-HANDED WHOPPER


On 1st April 1998 Burger King published a full page advertisement in an American newspaper announcing the introduction of a new item to their menu: a "Left-Handed Whopper" especially designed for the 32 million left-handed Americans. According to the advertisement, the new whopper included the same ingredients as the original Whopper (lettuce, tomato, hamburger, etc.), but all the items were rotated 180 degrees for the benefit of their left-handed customers. The next day, Burger King issued a follow-up.


The follow-up press release said that although the Left-Handed Whopper was a hoax, thousands of customers had gone into restaurants to request the new sandwich. Simultaneously, according to the press release, "many others [had] requested their own 'right handed' version."

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