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David Neeleman, JetBlue Airways CEO, meets 95% of new employees on their first work day. From day one he demonstrates he values them. He also sets aside one day each week to travel on JetBlue flights, where he serves beverages and cleans planes. In '02, JetBlue wanted to hire 2,000 team members and received 130,000 applications! (Fired Up or Burned Out, Michael Stallard, Thomas Nelson 2007)

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