• Customer/Donor Loyalty

  Contributed by Sermon Central on Apr 14, 2008 (message contributor)

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  Tags:  Business And Marketplace

CUSTOMER/DONOR LOYALTY

According to the 2006 One to One Customer Loyalty Survey, 87% of corporate executives say their companies understand loyalty is driven by the overall customer experience created, yet only 38% have a system in place to identify the experiences that are most important to loyal customers or donors. (From Gary Foster)