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We have at our disposal today more knowledge than at any time in history. More information has been produced in the last thirty years than in the previous five thousand. Today information doubles every four years. Knowledge alone isn’t enough.: Did you know ...


--that only two people in Saudi Arabia subscribe to Surfer magazine?

--that Iceland consumes more Coca-Cola per person than any other country in the world?

--that Heinz ketchup, poured from the mouth of an upended bottle, travels at an average speed of 25 miles per year?

Now we certainly have more information, but just knowing doesn’t mean you know what to do with what you know! The real problem is that most people have no idea what true wisdom is. And they settle for a wisdom that is not wise is at all.