Sermon Illustrations

Consumers Spent more on online content in ’05 than ever before. The average annual spending per customer topped $100 for the first time, according to an Online Publishers Assoc. study. Categories with revenue growth: business/ investment, credit help, entertainment/lifestyle, greeting cards, personal growth, games, personals/dating, and research. Categories with revenue declines: community-made directories, general news, and sports. (Publishing Executive 6/06)