Summary: The world looks for God with the natural eye, but cannot find Him that way. The genuine Christian looks for God with his heart and always finds Him.
John 14:21-24 (Jesus) He who has My commandments (retains my words in his heart) and keeps them (by the power of My Spirit, which he has received and submits to, he obeys my words – Ezekiel 36:27), it is he who loves Me. And he who loves Me will be loved by My Father, and I will love him and manifest Myself to him NKJV. I will show, reveal Myself to him. I will let Myself be clearly seen by him and make Myself real to him AMP. (More and more of My words will speak to him and he will have My understanding of them).
So to love Jesus means to retain and do God’s words – that is to love God’s words. For Jesus, when we know Him spiritually, is the living word of God – John 1:1, 1 John 5:7, Revelation 19:13. To those who love God’s words, who love Jesus, more of God’s words, more of Jesus will be revealed to their hearts.
22 Judas (not Iscariot) said to Him, "Lord, how is it that You will manifest (reveal) Yourself to us, and not to the world?"
The world looks for God with the natural eye, but cannot find Him that way. The genuine Christian looks for God with his heart and always finds Him. Jesus said:
Luke 17:20-21 ...The Kingdom of God does not come in such a way as to be seen. No one will say, 'Look, here it is!' or, 'There it is!'; because the Kingdom of God is within you (it is within your heart). TEV
23 Jesus answered and said to him, "If anyone loves Me, he will keep My word; and My Father will love him, and We will come to him and make Our home with him” (the Kingdom of God will grow in his heart with each new word of the Kingdom, Jesus, the very nature and knowledge of the Father, he allows to be sown there – and retains it and does it, because he loves it, he loves Jesus).
24 He who does not love Me does not keep (retain or do) My words; and the word which you hear is not Mine but the Father's who sent Me.
If I love Jesus who is the word of God I will love, be hungry for, actively seek, believe with my heart, keep from being stolen from me, and then do God’s words.
1 John 2:5-6 But those who obey God's word really do love Him. That is the way to know whether or not we live in Him. Those who say they live in God should live their lives as Christ did. NLT (In Whom there is no sin because He only ever did the will of the Father – by His Spirit so can we).
1 John 5:2-4 By this we know that we love the children of God, when we love God and keep His commandments. For this is the love of God, that we keep (we retain in our hearts and do) His commandments...
John 13:17 If you know these things, happy are you if you do them . KJV
To love God is to love His word, Jesus, and to seek His word daily and obey Him.